Mipcom: L.A.based international distributor is selling in Cannes the docu-biopic about Formula 1 Swedish legend Ronnie Peterson.

Superswede directed by Henrik Jansson-Schweizer for Nice Drama, hit Swedish screens in August via Non Stop Entertainment Nearly 50,000 Swedes have seen it so far.

Jakob Mejlhede, MTG EVP and Head of Programming and Content Development said: “Ronnie Peterson was a global phenomenon – and now his turbocharged life story is coming to audiences everywhere. Superswede has received fantastic reviews in Sweden and we’re thrilled to partner with IM Global Television to take MTG’s first original film from the big screen to the world stage.”

Eli Shibley, President, International Distribution & Co-Productions, IM Global Television said: “We are excited to partner with MTG on the international distribution of Superswede, which gives a thrilling glimpse into Formula One’s rock n’ roll era through the eyes of one of its most iconic figures, Ronnie Peterson.”