WRITTEN BY: Annika Pham
Helsinki’s TV showcase (June 4-6) gave 100 selected world buyers and programmers an overview of the Nordic trends and upcoming TV series. Read our comprehensive report.
Helsinki’s TV showcase (June 4-6) gave 100 selected world buyers and programmers an overview of the Nordic trends and upcoming TV series. Read our comprehensive report.
Hosted by Yle at the Helsinki Music Centre, the two-day pitching and screening event Scandinavian Screening gathered some of the top international clients of Nordic TV series, including the BBC, Nhz Networks US, AMC Networks, Netflix, Orange France, Arte, M6, VRT, Mediaset, Rai, HBO Spain, NBC Universal International, RTL Group, NDR, SBS Australia, NPS, Lumiere, Just Bridge Benelux among others.
Buyers enjoyed the overall high-quality of the 30-pitch, intimate and focused event, on top of the splendid weather and location in Helsinki’s cultural hub.
Among the most buzzed about shows were DR’s When the Dust Settles, NRK’s Countrymen, Discovery Networks Norway’s Big Kids, Viaplay’s Honour, Elisa Viihde’s The Hum and Summer of Sorrow, Yle’s Peacemaker, RUV’s Bankster, the docu series Would You Eat This? (Yle) and Snowhow (NRK).
Sue Deeks, BBC Head of Programme Acquisition and her colleague Simon Chilcott, Editor of Programme Acquisitions, said they are usually interested mainly in finished programmes, but were “happy to see what’s coming from the region and to connect with distributors and producers of Nordic TV dramas”. “We started buying international foreign language drama around 12 years ago for BBC Four. Now there is more of it on screens, and the UK audience’s hunger for it keeps growing. Crime and drama in particular are very strong,” noted Chilcott, referring to the very good reviews that Follow the Money 3 received in the UK.
Hector Lavigne, Paris-based Head of Acquisitions & Productions at NBC Universal International, said that crime thriller is his focal point, but he was “pleased to see the large range of content now produced in the Nordic region”, from comedy to relationship drama, sci-fi and crime. Recent Nordic dramas acquired by Lavigne include Modus, Greyzone, Spring Tide.
French group M6’s Head of Artistic Selection Ridha Barkaoui, long time Scandinavian Screening attendee, said he has cut down on US TV shows and increased content from the rest of the world, including from the Nordics. “Nordic TV shows are entertaining and at the same time engaging and challenging”,’ he said. “Take the series When the Dust Settles. It deals with terrorism but from an interesting angle, demonstrating how it changes the characters and their lives.” The French TV buyer also underlined the topicality of the Swedish drama Honour, in the #MeToo era, a show that would fit the female skewing M6. Barkaoui’s most recent Nordic acquisition includes NRK’s fantasy comedy Magnus.
Barkaoui’s colleague Elise Caulliez, Head of Artistic Selection-Unscripted Content for M6 and first-time participant at Scandinavian Screening said: “Usually I buy documentaries from the UK, the US, Germany, among others, but I’m planning to widen my slate. This was a perfect opportunity to check what’s being made in Scandinavia."
Banijay Studios Scripted Format Director Denis Leroy was in Helsinki “to look for projects with co-production, co-financing and distribution potential.” “It was very useful to see the projects pitched. I will relay the information to our Banijay production companies and to our distribution arm Banijay Rights. I was also able to spot IPs and formats with remake potential, said Leroy, underlining that his group is handling the hit show Skam France.
Scandinavian Screening was co-organised by Yle Sales, DR Sales, SVT Sales, NRK and RUV, with REinvent Studios, Eccho Rights, TrustNordisk, Nordic World, Elisa Viihde, C More/MTV, Audiovisual Producers Finland, the Norwegian Film Institute and Nordisk Film & TV Fond. Besides the 30 pitches, more than 100 recent Nordic programmes were available on tablets.
Full list of projects pitched: